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2022: Year in Review

Charlotte Baker | January 3, 2023

As the year has just come to an end, we’d like to take a trip down memory lane and review the highlights of the past year. 

This last year started with a bang for Loyale, with the roll out of Welbee’s mobile application, and the steady launch of new features month on month throughout the year. We kept our user base in the know about these new features with the launch of our monthly newsletter. If you’re not already subscribed to it, what are you waiting for?

Collision Conference

Back in June, we packed our bags and headed across the pond to Toronto, Canada for Collision. Collision brings together the people and companies redefining the global tech industry, with 35,000-plus enthusiastic attendees enjoying three days of content across more than 20 tracks. The sheer number of attendees and speakers alike was phenomenal. It was a great experience, one we thoroughly enjoyed and from which we gained great insight about international markets and competition.

Fresh, New Look

Loyale’s website got a fresh new look but not only this, its content also provides a fresh take on the product as a whole really explaining the benefits of the platform to both its users and their customers. 

Taking on this dual approach to showcasing what Loyale does for both the consumer and the user really solidified its USPs to our potential clients. This fresh new look went hand in hand with what’s to follow, we’re expanding our reach to new markets. 

Web Summit

The annual Web Summit is one of the biggest technology conferences in the world. It brings together groundbreaking startups, Fortune 500 companies and speakers to redefine the global technology industry. This year’s event has undoubtedly been an exceptional experience!

It was an “eye opening experience” and it solidified that we are on the right track in terms of where we want to take Loyale. We received a good response and feedback overall from attendees that visited our stand. 

Additionally, we had interesting conversations with attendees and potential collaborators and clients alike. These conversations were central to us understanding where we stand on an international landscape in terms of our competition.

Market Expansion

This has been a long time coming and we’re still going to keep this under wraps for the time being. That being said, watch this space to learn more about our next steps outside of the rock.

Review Closing Thoughts

In light of this, determining where Loyale should be heading in the new year is the greatest approach to determining what we should be doing right now.

We have more than enough knowledge to look forward to and make our best, educated judgments, even if it is impossible to forecast the future with absolute accuracy. Reach out via email to [email protected]

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