Elevate Rewards with Seamless, Payment-Linked Technology
Payment-Linked Loyalty
Loyalty that works as naturally as payment
Payment-linked loyalty removes the friction between a customer making a purchase and receiving the value of your loyalty programme.
Once a customer links their payment card, Loyale can recognise eligible transactions across supported payment environments and connect them to the customer’s loyalty profile. Points, rewards, offers and customer activity can then update automatically as part of the payment journey.
For customers, loyalty becomes effortless.
For staff, checkout becomes simpler.
For businesses, every eligible transaction becomes a stronger source of customer insight.
01
Fast, Simple Set-Up
Launch a payment-linked loyalty programme without adding unnecessary complexity to your checkout experience. Loyale provides the tools needed to activate customer recognition, rewards and transaction insight through supported payment environments.
02
Automatic Customer Recognition
Recognise registered customers through their linked payment card when they make an eligible purchase. Reduce manual customer searches at checkout while creating a smoother experience for both staff and customers.
03
Effortless Checkout
Customers do not need to scan a QR code, show a physical loyalty card or remember a membership number. They simply pay as usual and Loyale connects the eligible transaction to their loyalty profile.
04
Instant, In-Transaction Rewards
Reward customers at the moment they pay. Points, offers, discounts, cashback and other loyalty benefits can be applied as part of the checkout journey, creating a more immediate and rewarding customer experience.
05
Richer Customer Insight
Connect eligible transactions to customer profiles and gain a clearer view of purchase frequency, spend, return behaviour and engagement over time. Use these insights to create more relevant campaigns, offers and retention strategies.
Across Every Channel
Available Everywhere Your Customers Pay
Payment-linked loyalty can be activated across supported in-store and online payment experiences, helping businesses create one connected loyalty journey across every channel.
Whether customers pay at a terminal, through an Android device or online, Loyale helps connect eligible transactions to customer recognition, rewards and actionable insight.
POS Terminal
Bring loyalty directly into the checkout experience through supported payment terminals and point-of-sale environments.
Recognise eligible customers, reward transactions automatically and give staff a simpler way to activate loyalty without interrupting the payment flow.
Mobile Device
Transform supported mobile devices with NFC and a camera into flexible payment-linked loyalty touchpoints.
Use Loyale to support customer onboarding, card linking, recognition and reward activation through a device-led checkout experience.
Web Checkout
Extend payment-linked loyalty into online purchase journeys.
Allow customers to earn rewards and benefit from connected loyalty experiences when shopping through supported web checkout integrations, creating one more consistent programme across online and in-store activity.
01
Customer joins your loyalty programme
Customers can join through your branded loyalty experience, a sign-up journey, a payment terminal flow or a digital campaign.
02
Customer links their payment card
The customer securely links their preferred card to the loyalty programme, allowing Loyale to recognise eligible future purchases.
03
Customer pays as usual
When the customer pays through a supported payment environment, Loyale identifies the eligible transaction and connects it to their loyalty profile.
04
Rewards are applied automatically
Points, rewards, offers or other programme benefits are awarded or redeemed based on your loyalty rules.
05
Customer data becomes more valuable
Each eligible transaction strengthens the customer profile, helping your team understand engagement, spend patterns and return behaviour over time.
See It in Action
From onboarding to recognition at checkout
From first sign-up to automatic recognition at checkout, Loyale makes payment-linked loyalty feel like a natural part of the customer journey rather than another step to complete.
Customer Recognition at the Terminal
Customer Onboarding and Card Linking
Customer Insight
Understand More Than Your Loyalty Members
Payment-linked loyalty gives businesses a deeper view of customer activity, including the opportunity to understand anonymised transaction behaviour from customers who have not yet joined the programme.
This means you can see the wider picture beyond known loyalty members, while keeping non-member data completely anonymous.
Understand trends such as:
Repeat versus first-time transaction patterns
Transaction frequency and average spend
Customer activity across locations
The gap between loyalty-member spend and wider customer spend
Opportunities to convert anonymous shoppers into known loyalty members
Once a customer chooses to join and link their payment card, eligible transaction activity can be connected to their loyalty profile, helping create a more complete view of their relationship with your business.
Payment Integrations
Built to Work With Your Payment Ecosystem
Loyale connects with selected payment providers to help businesses activate payment-linked loyalty across supported in-store and online payment journeys.
Whether you are looking to enable loyalty through a terminal, payment provider, online checkout or wider payment environment, Loyale provides the customer engagement layer that connects transactions to recognition, rewards and insight.
Loyale works with selected payment providers to make customer recognition, transaction-linked rewards and loyalty activation easier to deliver across every eligible payment journey.
For Payment Providers
Make Loyalty Part of Your Payment Offering
Payment providers already sit at the centre of the transaction. Loyale helps turn that position into a more valuable merchant proposition.
By integrating Loyale’s payment-linked loyalty technology, payment providers can offer retailers more than payment acceptance. They can offer loyalty, rewards, customer recognition, customer insight and engagement tools without needing to build a full loyalty platform from scratch.
01
Create More Value for Retailers
Offer merchants an added-value loyalty solution that helps them strengthen retention, drive repeat visits and build better customer relationships around everyday transactions.
02
Turn Payments Into Engagement Opportunities
Enable eligible customer recognition, rewards, offers and loyalty activation directly within supported payment journeys.
03
Build a Stickier Merchant Relationship
Give merchants more reasons to remain within your payment ecosystem by offering tools that help them understand and engage their customers beyond the transaction itself.
04
Launch With a Proven Loyalty Engine
Access Loyale’s full loyalty platform, including rewards, customer journeys, segmentation, campaigns, reporting, automation and branded customer experiences.
Businesses that reward with Loyale
